CONDUIT ASIA

East-West Business Intelligence

We help premium brands win in Asia through cultural intelligence, not translation.
20+ years Fortune 500 experience. Real P&L management. Actual results.

20+ Years Experience

4 Core Markets

500 Fortune 500 Scale

Experience Meets Intelligence

Founded by Wei Kan, former Nike/Converse APAC executive who transformed regional business performance. We've navigated economic downturns, cultural shifts, and competitive battles while building sustainable growth.

Success in Asia requires more than translation—it demands authentic cultural adaptation backed by real market experience. We bridge this gap with proven frameworks from decades of actual P&L management.

Market Entry

90-Day Strategic Blueprint

Cultural adaptation frameworks
Risk assessment from experience
Competitive positioning

Crisis Management

Protect Your Investment

Cultural crisis prevention
Rapid response protocols
Reputation protection

Executive Advisory

C-Suite Direct

Board-level guidance
Cultural intelligence
APAC leadership coaching

Proven Methodology

1

Intelligence

Market assessment from 20+ years experience

2

Strategy

Cultural adaptation with brand integrity

3

Mitigation

Identify pitfalls before they happen

4

Execution

Practical roadmaps that deliver results

Greater China

15+ years direct leadership
Managed through transformation
Deep regulatory understanding

Korea & Japan

K-culture influence leverage
Premium market psychology
Long-term relationship building

Cross-Cultural Bridge

Western methodology + Eastern wisdom
Lived experience, not theory
Navigate what others miss

Let's Build Your Asia Success

Ready to transform your brand's Asia strategy?
Let's discuss how cultural intelligence can drive your growth.

Wei Kan

Founder & Principal Consultant

wei.kan@conduitasia.com

Hong Kong | Shanghai | Serving APAC

Former Nike/Converse APAC Executive

20+ Years Cross-Cultural Business Leadership

"Not translation. Transformation."